SERVICES

DIGITAL ANALYTICS

The most beautiful digital experiences in the world are meaningless unless they are measurable.We start with critical conversations about your KPIs and what success looks like to you. We ensure everything we build is trackable and measurable.

WHAT WE DO

Measuring the effectiveness of digital marketing is one of the greatest challenges facing organizations today.Digital marketing analytics are the translation of customer behavior into actionable business data. Digital analytics tools can help companies understand what consumers are doing online, why they’re doing it, and how this behavior can be converted into digital marketing campaigns.

Analytics helps you understand the who, the what, and the how, to make sure your digital assets work as hard as you need them to, to meet your goals. From early KPI frameworks to full scale reporting, using a wide variety of tools, we know what to measure to extract business-critical and actionable insights and help guide your strategy and ensure your digital efforts are driving commercial impact.


Website Performance Analytics

We work within your analytics platform connecting data to decisions. Our expertise includes Google Analytics, Adobe Analytics, Bizible, and more.

We uncover unique insights by reviewing:

  • Data Integrity and Tracking Optimization
  • Custom KPIs and Marketing Measurement
  • Visitor Behavior and Session Analysis
  • Tag Management
  • CRM Integration
  • Monthly Reporting + Analysis


Marketing Performance Analytics

We integrate your omnichannel campaign performance for a full picture of how each channel is performing and build out data-driven channel optimizations.

Get the most from your marketing program with our:

  • Website Tracking
  • Paid Search Tracking
  • Display Platforms
  • SEO Campaign Tracking
  • Social Media Tracking
  • Referral Tracking
  • Monthly Reporting + Analysis


Advanced Marketing Analytics

Our Ph.D. data scientists uncover deep insights, trends, and opportunities from your marketing and website data.

We invest in proprietary methods and technology to help brands solve complex marketing challenges, including:

  • Media Mix Modeling
  • Multi-Touch Attribution
  • Search Based Market Intelligence
  • Paid Media Budget Analysis
  • Brand Health Tracking
  • Lead Scoring Models
  • Customer Segmentation

Art Director

Jelanee Uwaezuoke

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Developer

Cvita Doleschall

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Manager

Leonardo Oliveira

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